Is Acura actually a "luxury/prestige" brand or is it just a Premium brand?

It seems that they serve a niche market between the normal Honda's and trying to aspire to a Lexus like status.

Quote Originally Posted by denot View Post
LOL, this is the same problem as what Honda Australa have as well!
Fredoops has the best explanations! It's funny because it's true. Here's the situation of our market rofl:


Quote Originally Posted by Fredoops View Post
Jazz - white good 101
City - awkward white good 101
Civic - aging white good 101
Accord euro - saving grace
Accord - large car no one wants to buy
Legond - failure